FREE WHEELIN’ FOUNDER
Like most college kids, our founder, Brian Wheeler, liked going to bars and restaurants. So much so that in 1995, he got the crazy idea to open his own despite never having worked in one. Problem was, like most college kids, Brian was broke. Fortunately for Tex-Mex fans, Brian’s dad loaned him the money to open the first Tijuana Flats in Winter Park, Florida.
BRING ON THE BIG SHOTS
In ‘99, Brian’s success caught the eye of restaurant industry hotshot Camp Fitch, who left retirement to become partner & chairman of Tijuana Flats. Brian’s dad, Chester Wheeler, soon followed suit, leaving a 30-year career at a Fortune 500 company to become CFO of Tijuana Flats. Since then, Tijuana Flats has grown to 124 restaurants in four very lucky states.
SAUCE LIKE A BOSS
While most college grads would be stoked just to own their own restaurant, Brian had a burning desire to go beyond burritos. So he created the “Smack My Ass & Call Me Sally” line of hot sauces, which includes a variety of flavorful sauces that range from sweet heat to full blown burns.